Just Add Design

Keplersgade 24

DK-2300 Copenhagen S

+45 26 14 62 12

mail@justadddesign.dk

communication and product design

 

Just Add Design is a multidisciplinary design studio, providing communication and product design services for a wide range of clients in various business areas. Whatever the assignment, we meet it with the same systematic approach to problem solving and storytelling through design. We believe good design is about applying the right tools at the right moment and focusing on the communicative aspects of innovation.

 

Our clients have one thing in common: Whether they ask us to give form to an industrial product, create a piece of graphic design, plan an exhibition or provide content for their digital media, they all come with a few carefully selected core messages that must get through to the user. We help communicate them.

 

The studio is run by Michael Frederiksen, co-founder and former partner of Spin Doc Design & Engineering and eyeD design studios..

 

ECCO

Walk! book

Design2innovate

Ideation workshop toolkit

Vestas

Wind book

DANIDA + World Diabetes Foundation

Chronic diseases report

graphic design

 

Printed matter of all sorts: Annual reports, exhibition catalogs, brochures, annual accounts, packaging, books, posters, folders. Visual identity programs including logo, typography, colour palette and icons.

World Diabetes Foundation

Anniversary book

Xendo Pharma

Brochure

ECCO

Shoe Stories book

World Health Organization

Migration brochure and flyer

World Diabetes Foundation

Focus area icons

Kolding School of Design + TREFOR

EcoScooter book

World Health Organization

Roma health brochure

Quantum Health

Visual identity

Cosmedical Copenhagen

Visual Identity

Komma Streg

Visual identity

Kildemoes

Ten bikes book

Shoe Systems

Visual identity

 

product design

 

Communicating an industrial product's functionality, brand identity and market position through form and materials is a core activity of what we do in product design. Understanding the technical possibilities and limitations of local or overseas production is another. We create designs and concepts for the real world, adapting the expression of the design to our clients' needs for brand positioning and desired evel of tooling investment.

 

DIS

Conference unit

Sangill

Coathanger

Tommy Larsen

Garden furniture concept

ASMO Marine

Throttle

OBH Nordica

 Coffee maker concepts

OBH Nordica

Soda maker concepts

Jamo

Speaker series concept

Micro Matic

Beer tap

DIS

Infrared receiver

Oticon

Silicone covers

Autek

 Wheel calibration system

OBH Nordica SodaMaster

Amokka

Caffé latte spoon

Design concept

Medical centrifuge

Thorn & Jakobsson

Ceiling luminaire  series

DIS

Conference unit

Tone CPH

Candle holder

World Diabetes Foundation

Anniversary exhibition

exhibitions and audiovisuals

 

In exhibition design, we can combine the competences from graphic and product design into communication solutions that tells the story by means of both hardware and print. By adding moving images and sound, we create a total experience that is greater than the sum of its parts.

 

 

ECCO

My Shoe exhibition

ECCO

Shoe Stories exhibition

ECCO

Wild & Mild film

ECCO

My Shoe film

ECCO

Shoe Stories film

web and digital media

Websites, animations for the web, graphic user Interfaces (GUIs).

Window Master

Natural ventilation system GUI

Spin Doc Design & Engineering

Company website

DIS

Conference unit GUI